I don't find Carhart's Choice to be as sweet as some other sweet scotches I have tried and unlike some of those others it seems to retain the smoky quality of other US Smokeless snuffs. This makes for an interesting snuff experience and one which I find rather enjoyable. As one would expect, the snuff is fine, dry and pale tan in colour. Care is needed when snuffing any scotch snuff, given the fineness and dryness and Carhart's Choice is no exception to that rule. Persist though, and you will be rewarded. Really rather good.